Because it's our planet
We are dentists striving to make a difference with plastic free, cruelty free and vegan products to protect your health and your planet.
Zero Waste, Healthy Teeth
We have carefully chosen only the highest quality, premium ingredients to protect your body.
✔ Cruelty Free
✔ Plastic Free
✔ Clean Ingredients
Simple as Chew, Moisten and Brush
➊ Chew your tablet
➋ Moisten your toothbrush
➌ Brush your teeth as normal
Simply, No Plastic
One and half billion toothpaste tubes end up in landfill each year and we are putting an end to this. We have delivered thousands of happy smiles without a drop of plastic.